Allan Phang boards EVOS Esports in marketing role

Allan Phang has joined Southeast Asian organisation EVOS Esports as its Regional Head of Marketing & PR.

This move quickly follows Phang’s departure as the head of  AirAsia Esports, the esports initiative by Malaysian airline AirAsia.

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In his new role, Phang will be responsible for handling EVOS Esports’ strategic marketing and public relations, partnerships and sponsorships, and forging business relationships both regionally and internationally.

He spoke on the new venture in a release: “EVOS Esports is a great organisation and I’m truly humbled and excited to be joining them. I believe in Ivan’s vision to build Southeast Asia’s largest media and entertainment empire in esports and beyond.”

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Over the past year, EVOS Esports has closed several funding rounds as it moves forward with its objective of becoming one of the leading entity in Southeast Asian esports. Last year, it raised $4.4 million (£3.6 million) in Series A funding – following a $3 million (£2.4 million) raise earlier in the year. More recently, it closed an additional $1.4 million (£1.1 million) investment.

Ivan Yeo, CEO and Co-founder of EVOS Esports, commented on the hire: “Allan brings along a wealth of experience which will add value to our organisation. EVOS Esports is geared to level up in the esports space and his passion for esports is definitely aligned with our culture. We look forward to having him onboard.”

Esports Insider says: Phang has plenty of esports experience and EVOS Esports is evidently looking to take things up a notch or two so this seems like a good fit. There appears to be a big opportunity for an organisation to step things up in Southeast Asia so we’ll be keeping a close eye on this one.

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