BIG partners with NMKR and yellow house to launch esports transfer marketplace project

German esports organisation Berlin International Gaming (BIG) has partnered with esports consulting agency yellow house and blockchain infrastructure company NMKR.

The three parties will collaborate to build an esports transfer market for players to search for teams and for organisations to recruit talent.

According to a release, BIG, yellow house and NMKR will create ‘a global, standardised transfer market’ offering detailed profiles of players. This includes the ability to highlight specific positions enabling teams to find talent to fit their requirements. The platform will also feature a reputation system for users to rate and review transfers to build a ‘transparent and trustworthy environment’.

To assist with the launch of the transfer market, BIG is taking part in Project Catalyst, a funding project that will act as the platform’s foundation. Details of when the transfer market will launch and what games will be highlighted were not disclosed.

Yellow house is no stranger to the esports industry. The company has worked with the likes of ESL FACEIT Group and esports production company Freaks 4U Gaming. For NMKR, the deal marks the company’s first foray into esports and specialises in the tokenisation of digital collectables.

For the project, NMKR will be responsible for the platform’s design, development and implementation. Meanwhile, yellow house will be charge of communication,

Patrick Tobler, Founder and CEO of NMKR, shared more details on X: “People who follow me for a while know that I’m a big esports fan. Together, we want to build an esports player transfer marketplace, bringing the team’s transfers on-chain and making it all more efficient.

“In addition, the partnership will get us the NMKR and Cardano logos on the jerseys of the BIG team, bringing us millions of new eyes on Cardano.”