Torque Esports appoints Darcy Lorincz as COO

Torque Esports has bolstered its leadership team with the hire of Darcy Lorincz as its Chief Operating Officer.

In his new role, Lorincz will initially focus on integrating the businesses in Torque Esports’ portfolio.

RELATED: Torque Esports to merge with Frankly and WinView

Lorincz is said to have been instrumental in the acquisition of UMG by Torque Esports and will focus on the company’s upcoming merger with Frankly Media and WinView Games. Torque Esports also owns games studio Eden Games, analytics firm Stream Hatchet, tournament organiser UMG, sim racing manufacturer Allinsports, and marketing firm IDEAS+CARS.

Darren Cox, President and CEO of Torque Esports, commented on the hire in a release: “We’re thrilled to bring Darcy’s expertise into our organization. His experience in building digital media businesses, delivering 10’s of thousands of live events in sports and entertainment will be vital for us as Engine Media emerges and grows.”

“He will play an essential role in ensuring our brands and companies not only consolidate resources but work together to provide complete end-to-end solutions for brands in the esports marketplace.”

RELATED: Torque Esports enters letter of intent to acquire UMG Media

Earlier in his career, Lorincz served as VP of Americas at BBC Technology, CEO of Origin Digital, Global Managing Director of Accenture, and President of AerNow.

Lorincz spoke on his new venture: “The transformation and disruption of media and entertainment continues from early days in sports and television to transformation of college sports, the emergence of action sports and now esports.

“Today we are living in a digital native world which brings new challenges, opportunities, and experiences centered around competitive gaming. Torque has assembled the unique assets and leadership to take on these challenges, providing the platform and solutions for publishers and brands to leverage on this continuing digital journey.”

Esports Insider says: It’s clear that Lorincz has plenty of experience outside of esports, wielding a well-rounded view of the technology and entertainment sectors. Torque Esports has been making plenty of moves as of late and having somebody oversee all of the moving parts is a necessity.

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